Hong Kong as an International Financial Center

Our professor Judy Tsui has just post a blog talking about corporate governance. Although I am not really good at accounting or auditing in business (my interest is in Marketing!), Professor Judy Tsui is definitely a “go-to” person about corporate governance in the Accounting industry. Moreover, she is a kind, nice person who is willing to share her ideas and …

SEO Marketing Proof

Here I would like to demonstrate the result of my recent SEO works: First, keyword: hong kong marketing consultant.  It dominates top 4 results of the first page! Second one: marketing hong kong: #1 result in Google out of 200 millions result! Third, keyword: marketing plan hong kong.  It dominates 3 spots on Google page 1 result (#1, #2 and …

Marketing Strategies For All Businesses

Promoting your business to the whole world, especially to the people you want to sell stuff to, is not as hard as you think. Just like what Frank Kern said, marketing is a three steps process: Identify market, getting leads and converting leads.  And within these simple 3 steps process, according to Jay Abraham, you have only three ways to …

B2B Marketing and B2C marketing, Are They Different?

Recently I have a brief discussion with another person about how B2B marketing is different from B2C marketing and how the method to approach them is different.  So for example, if you are selling to business owners (B2B), your landing page (and probably the website) should be formal, professional and “business-like”.  While if you are selling to general customers (B2C …

Facebook Fan Page Marketing

Just a quick post on the work I have done today (Click image to go to the actual page): If your business does not have a place on Facebook, or your facebook fan page is too simply that people simply ignore, chances are you have already missed a great load of traffic and customers.  You can actually build your own …

3 Strategies To Make More Money From Your Business

Every business wants to make more money and enjoy their own “successful” business life and financial freedom.  However, it seems to many business owners that this goal is difficult to achieve simply because they did not earn enough money.  Studies show that 60% of all new businesses fail within the first six years of operation, Dun and Bradstreet estimates 82% …